Author: Jason Fincanon
Edition: 1
Binding: Paperback
ISBN: 0240813456
Edition: 1
Binding: Paperback
ISBN: 0240813456
Flash Advertising: Flash Platform Development of Microsites, Advergames and Branded Applications
Create awe-inspiring, mind-blowing Flash ads, microsites, advergames, and branded applications that engage consumers and demonstrate their worth to clients. Get Flash Advertising computer books for free.
Creating Flash Advertising delivers the nuts and bolts of the development process from initial design conception to ad completion. You'll learn the best practices for: * Mastering the myriad of ad specs, deadlines, quality and version control issues
* Creating ads that balance campaign goals with design constraints
* Preparing and building ads with team and QC standards
* Using forms and data in ads without file bloat
* File optimization techniques for swf files
* 3rd party rich media technologies that transcend the 30k banner
* Integrating video into sites and banners
Flash Advertising Download
You'll learn the best practices for: * Mastering the myriad of ad specs, deadlines, quality and version control issues
* Creating ads that balance campaign goals with design constraints
* Preparing and building ads with team and QC standards
* Using forms and data in ads without file bloat
* File optimization techniques for swf files
* 3rd party rich media technologies that transcend the 30k banner
* Integrating video into sites and banners
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